The San Francisco rule that would allow toys only in comparatively healthy Happy Meals still seems to be in limbo following a mayoral veto. The rule is widely and erroneously described in the media as a ban on Happy Meals. This is untrue, assuming that it really is possible for restaurants to market attractive and affordable kid meals that satisfy the rule. At CalorieLab yesterday, Susan McQuillan laid out three appealing meals that McDonald's could consider. Perhaps the Happy Meals could become even happier. If these meals turn into bestsellers, perhaps we could moderate the shrill tenor of the debate over this rule.
No comments:
Post a Comment